In today’s day and age, no matter which industry you look at, marketing is a crucial tool that companies need to leverage in order to stay relevant and profitable.
A large part of marketing is based on spreading awareness of the business operations via printing material. This has led to the printing industry sprawling into the giant it is today. It also ranks as one of the world’s largest energy consumer.
This has led many printing companies to reexamine their business model and try to come up with techniques that are eco-friendly and sustainable in the long run.
This concern has been shared by many printing businesses and an ever-increasing number of suppliers are beginning to understand the threats the industry poses to the environment.
For this reason, many companies are switching from the traditional petroleum-based ink to vegetable or eco-solvent inks. Such inks are free from negative effects to both humans and the environment.
Let’s take a look at some benefits of using eco-solvent ink.
They are Renewable
The oil crisis in the 1970s led companies to look for a renewable source when it came to printing inks. This led to the development and use of vegetable or soy-based inks which is an oil derived from soybeans.
On the other hand, vegetable inks are made from a combination of products such as canola, flax, and safflower, each product providing its own unique benefit. It can be argued that vegetable inks are superior to their counterparts as they are not restricted to a particular type of crop and incorporate the best qualities from each plant.
Minimal Emission of Harmful Substances
Eco-solvent inks also have a very low VOC (volatile organic compound) emission rate. After they have dried, petroleum-based inks emit around 25 to 40 percent VOC emissions whereas the VOC-emission rates for vegetable and soy are around 2 to 4 percent. Certain brands have been known to not release any emission at all!
Another advantage of eco-solvent inks lies in their recycling process. In addition to having a strong adhesive property when it comes attaching onto recycled paper, the ink comes off easily during the de-inking process involved in recycling.
Provides Cost Savings
When it comes to the costs, eco-solvent inks are on par with petroleum-based inks and may even be slightly more expensive. However, the costs are brought down by the low amount of resin required in coloring the soy ink. Additionally, vegetable inks require a thinner coat which means that lesser pigment is used to get a high concentration of color.
It is clear that the benefits of using eco-solvent inks far outweigh those of petroleum-based inks. Yet even among eco-solvent inks, different companies produce inks of varying qualities. Contact us to avail the highest quality eco-solvent transfer paper and ink in the market and ensure your company comes in line with environmentally-friendly standards!